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HP Autonomy
HP Autonomy, previously Autonomy Corporation PLC, is a multinational enterprise software company founded in Cambridge, United Kingdom in 1996. Originally, the company specialised in analysis of large scale unstructured "big data", becoming the UK's largest and most successful〔(Autonomy board backs £7bn Hewlett-Packard offer ), ''The Telegraph'', 19 August 2011〕 software business by 2010. It used a combination of technologies born out of research at the University of Cambridge and developed a variety of enterprise search and knowledge management applications using adaptive pattern recognition techniques centered on Bayesian inference in conjunction with traditional methods. It maintained an aggressively entrepreneurial marketing approach, and controls described as a "rod of iron", which was said to include zero tolerance and firing the weakest 5% of its sales force each quarter, while cosseting the best sales staff "like rock stars".〔(Rage of the Titans: Whitman vs Lynch ), ''The Telegraph'', 25 November 2012〕 Autonomy was acquired by Hewlett-Packard (HP) in October 2011. The deal valued Autonomy at $11.7 billion (£7.4 billion) with a premium of around 79% over market price that was widely criticized as "absurdly high", a "botched strategy shift" and a "chaotic" attempt to rapidly reposition HP and enhance earnings by expanding the high-margin software services sector.〔〔''(HP closes Autonomy deal )'', Reuters, 2011-11-03: ''"Hewlett-Packard completed its $12 billion buy of British software firm Autonomy on Monday, the centerpiece of a botched strategy shift that cost ex-chief executive Leo Apotheker his job last month. HP said its 25.50 pounds-per-share cash offer -- representing a 79 percent premium that many HP shareholders found excessive -- had been accepted by investors."''〕〔(Why Hewlett-Packard's Impulse Buy Didn't Pay Off ), Bloomberg BusinessWeek 29 November 2012: ''"Apotheker believed that HP’s platform was sinking...() appeared to be in a hurry to transform the company... In a rapid series of moves announced in August 2011, Apotheker killed HP’s six-week-old TouchPad tablet, explored plans for a spin-out of its PC business, and championed the $10.3 billion acquisition of , ''Marketwatch'', 19 August 2014〕 HP recruited Robert Youngjohns, ex-Microsoft president of North America,〔http://www8.hp.com/hpnext/leadership/robert-youngjohns〕 to take over HP Autonomy in September 2012, and since that time, has worked towards a turnaround through expanding its information management and analytics software business. Though the company is integrating into HP Software, Autonomy remains a singular operational business.〔(HP Names Microsoft Exec Robert Youngjohns to Run Autonomy )〕 ==History==
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